Convert retinol, beta-carotene and other provitamin A carotenoids to Retinol Activity Equivalents (RAE).
Pre-formed vitamin A (retinol, found in liver, dairy, fish) is absorbed and used directly. Provitamin A carotenoids must be converted by the body, and their conversion efficiency varies. Since 2001 the Institute of Medicine has used Retinol Activity Equivalents (RAE), which use a 12:1 ratio for beta-carotene from food (vs the older Retinol Equivalents at 6:1).
Older labels list IU. 1 IU retinol = 0.3 μg RAE; 1 IU beta-carotene from food = 0.05 μg RAE.